Articles

Field notes on B2B marketing, AI, and building lean, high-output marketing teams — written from what I've actually shipped.

I Built My Marketing Department on Claude. Here's What Happened.

How a custom AI built on Claude Projects cut production time 60% and turned my marketing team from a production shop into a strategy function — plus exactly how to build one yourself.

July 7, 2026

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Deeper content to download.

Guide · 2026 Edition

The Modern B2B Marketing Playbook

How lean teams build authority, demand, and pipeline in a market reshaped by AI — plus a 90-day plan to run it.

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Guide · Small Business

The Small Business AI Guide

Using AI to save time and punch above your headcount — the tools, the workflows, and where to begin.

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Work About Articles mbloomstine@gmail.comCleveland, OH